Which method of sale is suitable for you and your property?

It is an important question that vendors face when deciding to sell and we are often asked “Should I auction my home or have a private sale?” There are many factors that often determines the answer such as; the property location, type, style, demand and timing. Understanding each method can be helpful in deciding which is most suitable for you and your property.


Auctions are particularly suitable to properties that are unique or in high demand, or the vendor is required to sell within a certain time frame.  The auction environment creates competition and is a transparent process for all parties involved.  An auction generally takes place after a 4-5 week marketing campaign, adhering to a stringent timeframe ultimately creating a sense of urgency and competitive environment amongst buyers.  Selling a property at auction or under auction conditions provides for an unconditional contract on the day, thus providing assurance to the vendor there is no cooling-off provision or special conditions attached to the sale.

Private Sale

A private sale can be perceived as less stressful and offers more privacy for a vendor. Potential buyers can make an offer on the property, which is then presented to the vendor upon which they can decide to accept or reject. This method is often suitable for properties with less demand or slower market conditions. Through market analysis and comparable sales data, the vendor can be assured the price is set appropriately.

Private sales can be beneficial in that both the buyer and the seller have more time to consider offers/counter offers made and negotiate terms that suit both parties.  The cooling-off period applies to private sales and there is provision for special conditions to form part of the contract.

Offers closing/Max Sale Date:

This method can be a great option for vendors needing to sell within a certain time frame whom want to avoid the public nature of an Auction. Working with your agent, together you will develop a 3-4 week strategy for marketing your home, allowing a set time period to build interest and gather offers. At the nominated closing date you can make a well informed decision, choosing the best offer for your property.

Our team will be able to provide advice and discuss thoroughly with you which method is suitable to your property and your situation, ensuring the decision assists in obtaining you the best result.

By Emma Jackson - 06-Feb-2020



The Edge

Join home owners across Victoria and receive real estate related articles straight to your inbox.